The eCommerce Practitioners Podcast
This podcast for hands-on professionals shaping the world of eCommerce. Featuring experts across the industry, it focuses on real-world execution over theory. Each episode dives deep into practical challenges, strategies, and lessons from those actively building and managing eCommerce systems.
No theory, just execution - Real world ecommerce tactics from industry experts.
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Episode 1 - PIM for Powertools and Industrial Goods
Guest: Christopher Hibbard (FFX)
In this episode of The eCommerce Practitioners, we dive into the critical role of Product Information Management (PIM) in the industrial tools sector. Our guest, an experienced eCommerce manager, shares how they optimized product data to enhance user experience and drive conversions in a highly technical and specification-driven industry.
Finance Meets eCommerce
Guest: Marc Rickard (GAK Instruments)
In this episode of The eCommerce Practitioners, we dive into the unique challenges of eCommerce in the musical instrument industry, data-driven decision-making, omnichannel strategies, and the future of retail with AI and composable commerce, as Vikram Saxena sits down with Marc Rickard, Finance Director at GAC.
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