BetterCommerce vs Sana Commerce — Which Platform Suits Your B2B Ambitions?
Stop building around ERP limitations. BetterCommerce helps you scale faster, sell smarter, and adapt freely to evolving B2B needs.
Unmatched freedom. Unmatched control.
Four Reasons Why Brands Are Choosing BetterCommerce Over Sana Commerce
- 01
ERP-Agnostic Flexibility
Break free from ERP lock-in. BetterCommerce integrates with any ERP — without limiting your storefront or catalog logic.
- 02
Native Commerce Suite
Eliminate add-ons. BetterCommerce includes PIM, OMS, and CPQ out-of-the-box, reducing cost and time to value.
- 03
Faster, Decoupled Deployment
BetterCommerce launches in 100 days. Sana depends on ERP vendors and system syncs that delay go-live.
- 04
B2B Complexity Made Simple
Handle tiered pricing, approvals, catalogs, and punchout workflows natively — no ERP custom work required.
Turn Your Commerce Stack Into a Growth Engine
Freedom from ERP Lock-In
- 100%
- Decoupled checkout, catalog, and pricing logic.
- 80%
- Reduction in IT dependency for managing pricing, workflows, and storefront changes.
- Reduction in IT dependency for managing pricing, workflows, and storefront changes.
Smarter Cost Control
- 67%
- Lower TCO compared to Sana Commerce.
- 0%
- ERP connector license fees.
Faster Time-to-Value
- 3×
- Faster implementation than Sana Commerce for multichannel B2B setups
- 40%
- Shorter project lifecycle, lowering both internal effort and external consulting spend
Comparison
See how BetterCommerce delivers the features you need to win.
BetterCommerce |
Sana Commerce | |
|---|---|---|
| Built For | B2B-first from Day One | ERP-integrated B2B storefront |
| Core Architecture | Composable, API-first, PBCs | ERP-tied monolith |
| Target Audience | Manufacturers, Distributors, Wholesalers | ERP-led mid-market manufacturers & wholesalers |
| Total Cost of Ownership | Lower (No 3rd-party bloat) | Higher (ERP dependency, connector costs) |
| CPQ & Quote Management | Included out-of-the-box | Not included; requires custom work or third-party tools |
| MOQ & Role-Based Pricing | Fully supported | Limited support, tied to ERP logic |
| Custom Workflows & Approvals | Flexible, extensible | Rigid, ERP-bound |
| Subscription Management | Native engine | Requires workarounds |
| Punchout Catalog Support | Built-in | Not natively supported |
| B2B Checkout Customization | Configurable steps | Tied to ERP schema; limited control |
| Buyer Roles & Permissions | Granular user roles | Basic; managed via ERP logic |
| Built-in OMS & PIM | Native modules | Not available; external tools required |
| Multi-Storefront Management | Native, unified backend | Requires ERP configuration and add-ons |
| Private Cloud Deployment Option | Supported | Not available (ERP-reliant) |
| Go-Live Timeline | Avg. 90–100 days | 6–12+ months depending on ERP partner |
| Geolocation & Tax Automation | Dynamic pricing & tax calculation | Tied to ERP; no real-time display |
| Site Speed & Page Performance | Lightweight & optimized | Slower; ERP sync delays |
| SEO-Optimized Blog (on main domain) | Built-in and crawlable | ERP/connector dependent; may be on subdomain |
| Customer-Specific Catalogs | Built-in | ERP-tied; limited flexibility |
| Bulk Ordering | CSV Uploads, Templates | ERP-linked; partial via custom dev |
| B2B Payment Terms (Net 30/60, Credit) | Built-in | Not supported out-of-the-box |
| ERP Integration | API-first; SAP, NetSuite, Dynamics, etc. | Built only for SAP and Microsoft Dynamics |
BetterCommerce: Not Just ERP-Connected. Truly Commerce-Ready
BetterCommerce delivers what ERP-led platforms can’t — speed, flexibility, and modern B2B workflows.
Why choose BetterCommerce over Sana Commerce
Built for businesses who want to scale beyond the ERP and create tailored experiences for B2B buying.
Composable, ERP-Agnostic Architecture
Works with any ERP — not limited to SAP or Dynamics
Built-In CPQ, OMS, and PIM
Faster Rollouts
Flexible Checkout & Catalog Logic
Multi-Catalog, Multi-Role Support
Private or SaaS Deployment
Reduced TCO
Modern UX & Storefront Layer
Why businesses choose BetterCommerce over Sana Commerce
Experience the difference of a platform designed for effortless B2B commerce management.
- 01
Built for Agile B2B
Commerce BetterCommerce is ERP-agnostic and designed for composable commerce. Sana is tightly bound to SAP/Dynamics, limiting flexibility and integrations across systems.
- 02
Modular, Headless by Default
BetterCommerce supports headless and composable APIs out-of-the-box. Sana’s frontend is tightly coupled to ERP logic, making content and UX customization difficult.
- 03
Native PIM, OMS, CPQ
BetterCommerce comes with PIM, OMS, and CPQ built in. Sana Commerce depends on ERP extensions or third-party tools, increasing costs and dev cycles.
- 04
ERP-Decoupled Deployment
BetterCommerce integrates with any ERP while running independently. Sana requires deep ERP embedding, affecting performance and timeline flexibility.
- 05
B2B Workflow Flexibility
BetterCommerce supports multi-catalog, multi-role, and approval flows natively. Sana lacks support for complex B2B workflows unless developed on top.
- 06
Faster Time to Market
BetterCommerce launches in 90–100 days. Sana projects depend on ERP vendors and can stretch timelines due to tight system coupling and sync delays.
- 07
Lower Cost, No Connectors
BetterCommerce reduces TCO by avoiding ERP connector licensing. Sana’s costs rise with ERP complexity, data sync, and custom extensions.
- 08
Enhanced Checkout Experience
BetterCommerce allows custom B2B checkout logic. Sana’s checkout inherits ERP constraints, making it harder to optimize for B2B buyers.
“BetterCommerce serves as the core of our technology powering customer experience across mobile, web & in-store. With the shift to BetterCommerce, we're now a zero in-house engineering org - speaks of the confidence we have in this platform.”
Frequently asked questions
