BetterCommerce vs. Oro Commerce 2024 — Which Platform Is Best for You?

BetterCommerce

SaaS

Oro Commerce

PaaS, On-Prem

BetterCommerce

Tiered Monthly fee

Oro Commerce

OroCommerce offers licensing based on traffic, GMV based on the total value of merchandise sold through the eCommerce site over a specific period. (Starts at $45,000 a year)

BetterCommerce

SaaS Hosting

Oro Commerce

Managed hosting

BetterCommerce

Headless

Oro Commerce

Monolithic

BetterCommerce

4-6 weeks

Oro Commerce

6 months

BetterCommerce

Supported for whatsapp, email or slack

Oro Commerce

Not supported

BetterCommerce

BetterCommerce provides a built-in Digital Asset Management (DAM) system that is seamlessly integrated with its Product Information Management (PIM) and Content Management System (CMS).

Offers robust tools to manage, categorize, and store various asset types, including images, videos, and documents.
Assets can be pushed to different platforms (eCommerce store, marketplaces, etc.) simultaneously, ensuring consistent content delivery across all customer touchpoints.

Oro Commerce

OroCommerce doesn’t provide PIM and DAM. Asset management typically relies on third-party integrations or basic file management capabilities. Requires external systems for content management and multi-channel publishing, as it lacks a fully integrated CMS.

Primarily supports document and file storage with fewer advanced features like workflow automation or comprehensive version control. Asset management and publishing functions often depend on integrating with external DAM tools for more advanced needs. 

BetterCommerce

BetterCommerce offers advanced features for product customization, allowing businesses to tailor products based on customer preferences. It supports personalized product recommendations and configurations that can be adjusted based on user behavior, segmentations, and preferences.
BetterCommerce provides robust dynamic pricing capabilities, enabling real-time price adjustments based on rules such as user segments, buying behavior, geography, and order volume. It supports bulk pricing and customer-specific pricing models, making it ideal for both B2B and B2C environments.

Oro Commerce

OroCommerce supports customizable product catalogs tailored for specific customer groups, only in the B2B environment. It allows businesses to create individual product catalogs for different customers, but its customization features are more tailored to bulk or repeat orders common in B2B transactions rather than individual customer preferences.
OroCommerce provides comprehensive pricing customization, particularly for B2B. It allows for customer-specific pricing, volume-based discounts, and negotiated pricing. However, it may not offer the same level of dynamic pricing for B2C scenarios, where personalized and real-time adjustments based on individual consumer behaviour are crucial.

BetterCommerce

BetterCommerce offers customizable quote management; B2B buyers can request and negotiate quotes directly from the storefront. Supports B2B and B2C cart experiences; allows multiple carts with customizable rules (e.g., minimum order quantities). 

Advanced order management with multi-channel support, handling complex scenarios like split orders and backorders. Integrates multiple payment gateways; offers B2B-specific options like credit terms and invoicing.

Oro Commerce

OroCommerce also provides robust quotes system for B2B negotiations; allows conversion of quotes into orders seamlessly. Flexible cart system with support for multiple carts; enables quick order forms and bulk ordering. 

Advanced features for complex B2B workflows, including order approvals and integration with ERP systems. Integrates various payment providers; supports B2B terms such as credit limits and complex invoicing.

BetterCommerce

BetterCommerce provides an intuitive and highly efficient CRM system tailored for both B2B and B2C businesses, allowing seamless management of customer interactions with a focus on ease of use. It enables dynamic customer segmentation and personalized experiences across all touchpoints. 

BetterCommerce excels in flexible pricing models, offering advanced features like tiered pricing, volume-based discounts, and customer-specific pricing, giving businesses more control and adaptability to market needs. The platform's role-based access control  is straightforward yet robust, ensuring businesses can easily assign user roles and permissions to streamline operations securely.

Oro Commerce

OroCommerce, while offering integrated CRM capabilities, has a more complex and enterprise-heavy approach, which may require additional time and expertise to set up and manage. It provides advanced pricing structures, such as contract-based pricing, which are suitable for larger enterprises but may lack the agility and ease-of-use that BetterCommerce offers. Additionally, its permission system is customizable but can be more cumbersome to navigate compared to the simpler, more efficient system provided by BetterCommerce.

BetterCommerce

BetterCommerce offers a highly adaptable and user-friendly stock control system that allows businesses to manage inventory efficiently across multiple channels. With real-time stock updates, automatic stock level synchronization, and streamlined purchase order management, BetterCommerce ensures businesses can avoid stockouts and overstocking issues with ease. 

The platform also supports seamless coordination between stock levels, production, and supply chain partners, offering businesses better control and visibility over the entire process. Its intuitive interface allows for easy management of production schedules and purchase orders, making it a perfect solution for fast-growing businesses looking for scalability and flexibility.

Oro Commerce

OroCommerce, on the other hand, provides strong stock control features but tends to be more complex, often requiring additional customization and integration efforts. While it offers solid tools for purchase order management and production coordination, its system may be less intuitive, leading to a steeper learning curve for businesses that need quick adaptability. 

OroCommerce is better suited for large enterprises with dedicated resources to manage more intricate operations, but it may lack the agility and simplicity BetterCommerce delivers for growing businesses aiming for faster, more efficient workflows.

BetterCommerce

The platform allows businesses to create personalized promotions and discounts easily, with the ability to target specific customer segments based on behavior and preferences. Its advanced product placement tools ensure that key products are highlighted in the most effective way across various channels. 

BetterCommerce also excels in search functionality, offering AI-powered search capabilities that deliver highly relevant results, improving the overall shopping experience. The intelligent recommendations engine further boosts cross-selling and upselling opportunities by providing personalized product suggestions in real-time, contributing to increased basket size and customer retention.

Oro Commerce

OroCommerce, while offering solid features for promotions and product placement, often requires more manual customization and lacks the streamlined, user-friendly interface that BetterCommerce provides. Its search and recommendation engine is functional but may not offer the same level of precision and personalization as BetterCommerce, which can result in less efficient product discovery and customer engagement. 

OroCommerce is more suited for businesses with complex promotional needs and larger IT teams to manage its customization requirements.

BetterCommerce

BetterCommerce excels in handling recurring billing, tiered plans, and loyalty programs with seamless automation and customization options. It offers robust tools that allow businesses to set up and manage complex pricing models, including subscription-based billing and tiered pricing plans, all with minimal effort. 

Additionally, its integrated loyalty program features enable businesses to build personalized, data-driven rewards programs that boost customer retention and engagement, making it a superior choice for businesses looking to enhance customer lifetime value and streamline billing processes.

Oro Commerce

OroCommerce, while offering support for these features, provides a more manual and less intuitive approach. Its recurring billing and tiered pricing functionalities are less flexible, often requiring more customization to meet specific needs. Its loyalty program features are also basic compared to BetterCommerce, making it less suited for businesses looking for advanced loyalty mechanisms or seamless integration between pricing models and customer rewards.