Focus on growing your business, not managing surprise transaction costs. BetterCommerce eliminates hidden fees for a predictable and transparent pricing model. (Compares to Shopify's 2% transaction fee)
Stay ahead of the curve with BetterCommerce next-generation tech stack. Our PBCs (Packaged business capabilities) with all inbuilt modules ensure scalability and flexibility for future innovation.
Reach customers worldwide without limitations. BetterCommerce empowers you to sell internationally with ease, removing language barriers and simplifying global operations.
Design a checkout process that converts. BetterCommerce offers complete checkout customisation freedom, unlike Shopify's expensive add-on fees $2,300 per month, minimum for a personalised checkout.
See how BetterCommerce delivers the features you need to win.
BetterCommerce | Shopify | |
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Overview | BetterCommerce
BetterCommerce positions itself as an commerce platform built for the specific requirements of medium-to-large and enterprise businesses. It caters to businesses that require a high degree of customisation, robust integrations, and the ability to handle complex workflows. | Shopify
A comprehensive commerce solution designed for entrepreneurs and small to medium-sized businesses. While their core strength lies in empowering individual sellers and startups, they are actively adding features to cater to the needs of larger, enterprise-level businesses. |
B2B functionality | BetterCommerce
BetterCommerce streamlines B2B transactions with features like approval workflows, line-item quoting (RFQ), user spending limits, and order-based pricing models for flexible structures like volume discounts. It helps businesses strengthen wholesale relationships and optimise B2B sales. | Shopify
Shopify provides basic B2B features but lacks key functionalities for larger businesses, such as approval workflows, line-item quoting (RFQ), user spending limits, and order-based pricing models essential for B2B transactions. |
Frontend | BetterCommerce
BetterCommerce headless architecture decouples the storefront from backend functions, offering flexibility. Its open API allows complete control for coders, while third-party front-end tools enable businesses to modify storefronts with less developer dependence. | Shopify
Shopify's Hydrogen and Oxygen offer a powerful web development framework with a dedicated hosting platform. However, these tools are geared towards developers, and business users may require developer assistance for storefront modifications. |
Extensibility | BetterCommerce
BetterCommerce emphasises extensibility with its open API-first architecture, enabling developers to use various tools and integrate third-party applications without vendor lock-in. This flexibility allows your store to adapt and grow with your business needs. | Shopify
Shopify mainly provides customisation through built-in features and third-party apps, many of which are exclusive or optimised for its platform. This can limit options and create vendor lock-in, making it challenging to switch to another platform. |
Customisability | BetterCommerce
BetterCommerce provides a user-friendly experience with built-in tools for visual checkout adjustments, eliminating the need for coding. Its well-documented API allows for further customisation, while features like guest checkout and multiple payment options enhance speed and security. | Shopify
Shopify provides built-in features and a marketplace of third-party apps for customisation, but many of these are exclusive to its platform, limiting options and risking vendor lock-in. Extending the platform with custom functionality beyond its defined features is also restricted. |
Scalability | BetterCommerce
BetterCommerce architecture ensures efficient handling of high-volume traffic and complex workflows, accommodating your growth without limitations. This eliminates the need for expensive plan upgrades based on transaction volume, unlike platforms where basic plans might restrict your scalability. | Shopify
While Shopify excels for many businesses, its functionality may not efficiently handle the complex needs of companies exceeding $50 million in GMV. Consider a platform designed to scale alongside your growing business. |
Infrastructure | BetterCommerce
High availability, very scalable cloud-native infrastructure that works within Azure. | Shopify
Shopify uses Google Cloud for a reliable, scalable infrastructure, but customers cannot manage the underlying systems directly and must rely on Shopify's hosted solution. |
Vendor lock-in | BetterCommerce
BetterCommerce believes in helping retailers with their commerce journey. BetterCommerce success lies in retailer success and hence a contract can be broken anytime by giving 30 days’ prior notice. | Shopify
Shopify's closed ecosystem can lead to significant vendor lock-in, as many integrations work only within the platform, making future migration challenging. |
Checkout | BetterCommerce
BetterCommerce provides a user-friendly experience with visual configuration tools for easy checkout adjustments and a well-documented API for further customisation. It enhances the checkout process with guest checkout, various payment options, and a focus on speed and security. | Shopify
Shopify utilises a proprietary checkout system hosted on a separate domain from your main storefront (headless implementation). While this offers security benefits, it can create challenges for cross-domain tracking and integrating analytics tools. |
Time to market | BetterCommerce
While Shopify offers quick launches for simple stores, BetterCommerce efficiently supports complex businesses with its headless architecture and pre-built components, enabling functional storefronts in about 4-6 weeks. Its true strength is in scalability, allowing businesses to customise and adapt their storefronts as their needs evolve without compromising speed. | Shopify
Shopify excels at launching basic online stores quickly due to its predefined features and streamlined deployment process. However, this speed may not translate to complex enterprise needs requiring extensive customisation. For such businesses, a more flexible platform might be necessary. |
TCO | BetterCommerce
BetterCommerce provides a clear tiered pricing structure, enabling you to select a plan that fits your business and budget. Each plan includes a comprehensive range of built-in features, such as marketing tools and loyalty programs, reducing development and customisation costs compared to platforms needing extensive coding. Subscription starts from $36000. | Shopify
Shopify presents a strong value with a low total cost of ownership but faces limitations in customisation and scalability. This can result in a lower return on investment for complex businesses, which may need a more flexible platform to support their growth from the beginning. |
Running cost | BetterCommerce
Average Cost starts from $15000 | Shopify
Shopify boasts very low ongoing costs, typically around $5,000 per month after an initial setup ranging from $50,000 to $100,000. However, exceeding $800,000 in revenue incurs an additional 0.25% transaction fee. |
Embrace limitless scalability, flexibility, and innovation for your online store.
Our innovative, headless architecture delivers the scalability, flexibility, and control you need to outpace the competition and achieve your full potential.
Manage your product data with ease and efficiency. BetterCommerce built-in PIM system streamlines product information for a seamless omnichannel experience.
Escape the limitations of traditional commerce platforms. BetterCommerce empowers businesses of all sizes to achieve explosive growth with a future-proof, headless architecture.
Recognized as a leader in the digital commerce space by Gartner. BetterCommerce delivers the innovation and reliability you can trust.
Simplify your commerce ecosystem. Consolidate all your commerce needs into a single, unified platform, eliminating the need for complex integrations and costly replatforming down the line.
Build your ideal commerce experience. Choose the best-of-breed tools for every aspect of your business and seamlessly integrate them for a truly unique storefront.
Get the support you deserve. Our dedicated customer success team is always available to help you navigate the platform and achieve your commerce goals.
Get started quickly and efficiently. BetterCommerce offers a user-friendly interface and intuitive tools that minimize the need for extensive coding expertise.
Launch your online store swiftly. Our streamlined implementation process allows you to get up and running quickly, capturing valuable market share sooner.
Deliver a seamless journey across all channels. BetterCommerce unifies your online store with physical locations and marketplaces, providing a consistent and engaging shopping experience for your customers.
Optimise your store for search engine visibility. Built-in SEO tools ensure your products rank higher in search results, driving organic traffic and increasing sales.
Expand your global reach. BetterCommerce removes language barriers and simplifies international selling, allowing you to tap into new markets and maximise your revenue potential.